The Apple Retail Store. Included with every Mac.

How to get your MacBook Air
Check the latest MacBook Air availability at your local Apple Retail Store. MacBook Air is sold first come first served, so be sure to get there early. MacBook Air Check availability now.

Personal Shopping for MacBook Air
Sign-up for a free, face-to-face Personal Shopping session to get a hands-on introduction to MacBook Air and have all your questions answered. Book now.

Explore the Fifth Avenue Apple Store

Personal Shopping

Personal Shopping
The best way to learn about and test-drive new products — from Macs and iPods to iPhone — is with a face-to-face shopping appointment at the Apple Retail Store.

One to One

One to One
Learn more, and learn faster, with One to One personal training sessions. From iPhone to Mac, only at the Apple Retail Store.

ProCare

ProCare
Priority support at the Apple Retail Store. Get the service you need, when you need it most.

Workshops

Workshops
Every day the Apple Retail Store hosts a variety of free one-hour workshops to help you get the most from your iPhone and Mac.

Genius Bar

Genius Bar
The Genius Bar is the place to go for advice, insight and hands-on technical support.

Store Events and News

The Coen Brothers podcast

Recorded at the Apple Store SoHo, Oscar® winners Joel and Ethan Coen discuss making movies on a Mac.

Apple Store, Cherry Hill

Grand Opening March 29 in Cherry Hill, New Jersey.

This April enjoy a free family presentation workshop.
Sign-up today.

Business at the Apple Retail Store
Learn more about our services and programs for Business.

Helpful shopping tips from the Apple Store.

  • Tip 1. Shop early. Shop late.

    The store tends to be busiest in the middle of the day. Shopping earlier in the morning or later in the evening helps you avoid the crowds.

  • Tip 2. Make an appointment.

    Test-drive new products and learn all about them with Personal Shopping.

  • Tip 3. Check out anywhere.

    When you use your credit card for purchases, any Mac Specialist or Concierge can check you out on the spot.

  • Tip 4. Don't be afraid to ask for help.

    T-shirt

    If you have any questions, speak to a Concierge (in the bright blue shirt). The Concierge is your guide to the Apple Retail Store and will always point you in the right direction.